If you’ve ever hesitated to pick up a call that might be from your bank, especially amid soaring rates of phone-based scams, you’re not alone.
I’m very proud of the great work we’re doing at AMP to protect our customers, and with our latest AMP Bank GO app feature, “Your Bank is Calling,” we have your back even more. It’s a smart heads-up in real time, showing up during a call to affirm whether the person on the other end is really from your bank or not.

No more guessing. Instead, the AMP Bank GO app displays messages like “You’re on a call with AMP Bank GO” or “We’ve never called you.” This reassurance is delivered in the moment, not hours later when regret sets in.

Scammers have turned impersonation into an art form. In recent years, Australians lost billions to scams, on average nearly $20,000 per person, because the fakes appear too real. And when a caller sounds like the bank, fear sometimes overrides common sense.

But now, imagine being mid-conversation, and your banking app itself says that you’re on a safe call. That kind of compute-powered nudge to trust (or distrust) isn’t just technology; it’s a lifeline.

Combined with previous security steps we’ve been introducing, such as numberless debit cards that drastically reduce card fraud and a photo-ID plus selfie video check that’s already flagged over 1,000 shady accounts during onboarding, this is another purposeful layer of friction.

Small steps, big peace of mind.